Premium Goji Berry

Premium Goji Berry is the most nutritionally dense fruit on Earth. The fruits are member of the nightshade family, which holds many other common vegetables such as potato, tomato, eggplant, and pepper, as well as some poisonous plants like belladonna and deadly nightshade. Native from the Himalayan Mountains of Tibet and Mongolia, the goji berry is now grown in many other countries as well.

Although they have only been introduced in western countries in recent years, gojis have been used for thousands of years in Tibet and China, both as a culinary ingredient and medicinally.

Unique among fruits, because they contain all essential amino acids, goji berries also have the highest concentration of protein of any fruit. They are also loaded with vitamin C, contain more carotenoids than any other food, have twenty-one trace minerals, and are high in fiber. Boasting 15 times the amount of iron found in spinach, as well as calcium, zinc, selenium and many other important trace minerals, there is no doubt that the humble goji berry is a nutritional powerhouse.

This amazing little super fruit also contains natural anti-inflammatory, anti-bacterial and anti-fungal compounds. Their powerful antioxidant properties and polysaccharides help to boost the immune system. It’s no wonder then, that in traditional Chinese medicine they are renowned for increasing strength and longevity.

In traditional Chinese medicine, the goji is said to act on the Kidney and Liver meridians to help with lower back pain, dizziness and eyesight. They are most often consumed raw, made into a tea or extract, or as an ingredient in soups. One of the most talked about clinical studies on goji berries is a 1994 Chinese study conducted on 79 patients with various advanced cancers. It found those treated with immunotherapy in combination with goji polysaccharides saw their cancers regress. Unfortunately, information on the design of the study and the goji berry compounds used are lacking, so it is difficult to fully assess the significance of the results

According to a study published in May 2008 in the “Journal of Alternative and Complementary Medicine,” drinking juice derived from goji berries has a positive effect on overall well-being. Study participants drank goji berry juice daily for a period of 15 days, reporting perceived levels of energy, quality of sleep and feelings of happiness. After 15 days, both the goji berry group and the placebo group reported higher levels of happiness, but the goji berry group also reported improved energy levels, lower fatigue, lower stress and improved digestive function. While these measures are subjective, the findings are statistically significant.

The juice derived from goji berries can reduce the amount of damage done by ultraviolet radiation. According to a study published in January 2010 in “Photochemical and Photobiological Sciences,” mice that consumed goji berry juice had a significantly reduced inflammatory sunburn response to prolonged simulated ultraviolet radiation. Researchers believe that some of the antioxidants found in goji berries are responsible for this protection, preventing the oxidative damage that would otherwise induce the inflammatory response.

According to a study published in February 2011 in “Optometry and Vision Science,” daily supplementation of goji berries over the course of 90 days significantly aids in the prevention of soft druse accumulation in the eyes of elderly patients, an early warning sign of age-related macular degeneration. This exact mechanism behind this effect is currently unclear. Taurine, a compound found in goji berries, is also beneficial in slowing the development of eye conditions related to diabetes.

Gojis are most commonly available in dried form, and make a great snack eaten as it is, added to trail mix, muesli or oatmeal. They can also be soaked for a couple of hours in enough water to cover them. Then the soak water can be drained off and makes a delicious drink, or both water and berries added to smoothies.

Please note that there can be adverse interactions if you consume goji berries while also taking medication for diabetes, or blood pressure, or take the blood thinner warfarin. So be sure to consult your health care provider if that is the case.

Gojis can often be found in Asian food stores, but most of these come from the commercial growing regions of China and Tibet, and contain high levels of pesticides and synthetic fertilizers. Even some brands which claim to be organic may not be, so be sure to source your goji berries from a reputable source.


  • a feeling of well-being and calmness,
  • better athletic performance and
  • better quality of sleep,
  • weight loss.

Side Effects:

Goji berries could interact with some drugs. If you take warfarin (a blood thinner), you may want to avoid goji berries. Goji berries may also interact with diabetes drugs and blood pressure drugs.

Presentation: container of 500 g/250 g

Storage conditions:

Keep the product in a dry place, away from light, moisture and excessive heat.